Workflows
Create and organize your outreach workflows
By Aurélie and 7 others8 authors26 articles
Workflow templates
Create and manage your workflow templates.
- LinkedIn or Email, how should I start my outbound campaign?Learn how to decide whether to start your campaign on LinkedIn or email.
- How to best use the Email > LinkedIn sequences?How to decide which outreach sequence to start with and apply best practices to maximize replies.
- How to best use the LinkedIn > Email sequences?Learn how to master the basic!
- How to use Twitter in your prospection?A simple guide to using Twitter for warmer outreach and stronger replies.
- What LinkedIn actions are available in campaigns?Automate LinkedIn interactions while keeping a human, natural behaviour.
- What email actions are available in campaigns?Understand the conditions and actions related to email in your workflow
- What Twitter/X actions are available in campaigns?Understanding Twitter / X actions and conditions
- What LGM actions are available in the campaigns?LGM Action and conditions
- Manuals tasks (custom messages, call, invite too long)Balance smart automation and human personalization to boost your prospecting results.
Copywriting
Optimize your messages using best practices in copywriting to improve your results.
- Real Chat ModeOverview of the Real Chat Mode feature and how it creates more natural LinkedIn conversations.
- How to optimize your results with A/B testing ?Test different messages to validate top performers and increase your positive reply rate.
- How to easily draft relevant messages using magic messages?Generate personalized, relevant messages in minutes and launch campaigns faster.
- Should I add a note to my LinkedIn Request?Yes, you probably should — but only if it’s done in a very specific way.
- How to use customAttributes to ultra-personalize your emails and boost your reply rate ?Learn how to leverage variables and customAttributes to personalize emails at scale and get more replies.
- How to use HTML to add custom images to my emails?Take personalization further by adding dynamic images to your emails using HTML.
- How to add a hyperlink in an email?Make your links clean and clickable in just one second.
- How to add attachments to my emails?Share documents safely without hurting deliverability or campaign performance.
- How to add an unsubscribe link to your emails ?Let your prospects opt out easily and stay aligned with email best practices.
- Mastering the art of copywriting – How to re-engage your leads with the multi-identity strategy?Boost reply rates by smartly leveraging multiple identities within your team.
- Master webinars: the complete guide to a successful strategyLearn how to turn webinars into a scalable, high-conversion growth engine.
- Mastering Inbound - How to automate your inbound using La Growth Machine?Learn how to boost inbound engagement with smart, multichannel automation.
- Master recruiting: how to automate candidate sourcing with LGM?A complete guide to sourcing, engaging, and managing candidates effectively on LinkedIn and with La Growth Machine.
Campaign settings
Configure and adjust your campaign settings for effective management.
- How do exit settings work?Stay in control of when your sequences stop… or keep running.
- Should I use personal emails in my prospection?Tips and good practices to know when (and when not) to contact a lead on their personal email.
- How to deactivate link tracking ?Disable link tracking to protect your email domain reputation.
- How to disable open rate tracking ?Disable open tracking to improve your delivrability