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What is LGM Database?

Identify and target the right prospects with LGM Database our integrated ABM solution within La Growth Machine.

Pauline Lajoinie avatar
Written by Pauline Lajoinie
Updated over a month ago

💡 LGM Database is the new LGM Finder. What's new? The database size has significantly increased, and we’re saying goodbye to the credit system.

Table of contents :

What is LGM Database?

At La Growth Machine, we have always advocated the importance of segmentation. It allows for precise targeting and the development of relevant messages, thus favoring the quality of contacts over their quantity for better efficiency. In other words, segmentation enables you to deliver the right message, in the right format, to the right target, at the right time.

So, we decided to launch LGM Database, a turnkey ABM solution integrated directly into La Growth Machine. In concrete terms, you will be able to search for and target specific companies that match their ideal customer profile. Once target accounts are identified, LGM Database allow you to find the right contacts within these companies through a filtering system. Very easy to use, it is intended for any type of user, whether or not you are experienced in segmentation.

Little extra: this is 100% GDPR-compliant as we rely on comprehensive and always up-to-date data!

How does it work?

Where to find it?

Go to the dedicated tab on the left bar.

How to segment correctly with LGM Database?

Step-by-step process

Step 1: search companies that match your ideal customer profile.

First, select the company size that best fits your criteria, using the information we provided regarding budget and sales cycles. Then add a location (country or region) to refine your search. And last but not least, select the industries you're targeting. Have a look to similar industries to make sure your research is the more relevant and precise possible.

Step 2: identify the right contacts within these companies.
Add some job titles to filter and find the right contacts within those companies. You can also add a language to make sure your audience is relevant. Then, select the most interesting ones for you.

Step 3: launch your campaign.

Import those contacts into a new audience or an existing one, and launch your hyper-personalized campaign.

Questions

Is there any credits system?

No, LGM Database does not rely on a credit-based system.

How many companies can I display at the same time?

You can display 500 companies at the same time per search.


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