Nowadays, it is increasingly difficult to concentrate on all the notifications we are exposed to.

Who hasn't gone on LinkedIn to reply to a message and then ended up spending 30 minutes scrolling through the 30th comment of a LinkedIn post?

The solution may be to check your emails or LinkedIn once or twice a day to improve your efficiency and productivity. But by doing that you run the risk of missing an opportunity that can't wait…

If you are a Slack user, you can get around this problem by creating a notification for yourself when someone replies to a sequence. We all know Slack, to better communicate with your team but you can also use this tool to notify you when important things go through.

For this, we will use Zapier to create a personalized notification as soon as a lead responds to a message, either via LinkedIn or email.

Interested? We're going to show you how!

First, on Zapier, you’ll need to choose on which app you want to trigger an action, and which action you want to specifically trigger the workflow. In this case, we’ll choose La Growth Machine (natively integrated to Zapier) and the email replied action.

Once you’ve connected your LGM account, you can choose which campaigns you want to be notified of when you’ll get a reply. You can choose all campaigns, a bunch of them, or a specific one. In this example, we’ll trigger the workflow for all campaigns.

Then, test your trigger and you’re free to move on!

Now that you set your trigger, you’ll want to create the notification on Slack.

Choose Slack on the app for the action, and you can choose two different types of notifications:

The second option is great if you’re working on a team and maybe you’ll set up some automation for your colleagues, so everybody can be notified.

But, for this example, you are gonna choose a direct message.

Connect your Slack account to Zapier, and you’ll have multiple options to synchronize :

Here, We are gonna focus on the user you want to be notified of and the message but keep in mind that you can go further in customizing this workflow with Slack.

So, first, the username. It will be the person you want to be notified on Slack, whether it's you or someone else on your team

The message you want to be sent to Slack. Here you can use the variables of your sequence to contextualize the notification as much as possible.

An example :

Once you’ve done with the set-up, you can test your zap and make it live 🔛 !

But wait, what happens if you get a LinkedIn reply ??

Well, It will be the same process, you’ll just need to duplicate your zap and change the trigger action on LGM. You’ll replace “Email replied” with “LinkedIn message replied”.

You can also change the body of your message to mention that you get a reply on LinkedIn.

You just saw how to not forget to call a lead that just answered you. Use it within your sequences to close more deals with La Growth Machine!