To push information outside LGM at a specific point in your sequence, you can use webhooks.
For example, simply create a new Zap within your usual Zapier account (or any other automation software), then create a webhook and connect it to La Growth Machine (settings > webhooks > create new).
You can then add webhook steps to your existing sequence: When a lead reaches this stage, we'll automatically push their information and a personalized status to Zapier.
It's up to you to push this information to one of the 1000+ other cloud applications available on Zapier. The most popular examples are :
Push lead status to your Salesforce, Hubspot CRM, or any CRM.
Plan your retargeting by pushing personal emails to personalized audiences on Facebook and LinkedIn.
Track statistics in a Google Sheets sheet
Send a voicemail or call your leads with a phone number
and much more!
For more details, take a look at this step-by-step video: