Does it mean I can’t contact my audience on Linkedin :( ?
Of course not! LaGrowthMachine has your back: we only need FirstName + LastName + CompanyName to make the magic happen 💥
LGM is going to automatically do research on LinkedIn using these three pieces of information to find your leads’ Linkedin URLs and depending on the audience, we can find up to 80% of the URLs.
Why not 100%? If your lead left its company for a new one, we won’t be able to find it. The company needs to be the one is currently working at!
If you don't have the Linkedin URL, it's ok, you can contact them with an email or a Tweet.
If you're using LGM's LinkedIn Url enrichment based on a csv of Firstname + Lastname + CompanyName and emails, then you should start your sequence as shown below
This will allow to automatically segment based on LGM's ability to find a LinkedIn profile :
If we find a Linkedin profile, then we'll do start with LinkedIn and probably follow up on emails
If we don't find a LinkedIn profile, then we will go start off directly using emails